Financial Planner 43551

If Only Investing Was More Like Sports

In Investment Management, Steward Articles, The Insider by Adam Cufr

If you own a TV or a computer, or have another human being in your life who remotely likes sports, you saw the shot. Villanova’s Kris Jenkins hit a buzzer-beating three-pointer to thrust himself and his team into the national spotlight as NCAA Champions. It was truly a spectacular moment. Can you even imagine how he must feel?

If you’re at all like me, you occasionally scratch your head and wonder, “Where are those moments in my life?” “When do we get to feel the insane rush of excitement that comes from such a magical achievement as Kris Jenkins’?” I played sports and I’ve performed on the drums for many thousands of people and have felt those moments, although not on as big a stage as Villanova’s. But as the lights fade and the applause disappears, we’re all left to wonder when we get to experience triumph again.

When we consider the skills and habits needed for successful investing and retirement planning, it’s safe to say that there will be very little applause when it’s done well. Have you opened up your account statements to the roar of a crowd or have people bought tickets to come see you win at building a safe and reliable retirement income? Likely not. In fact, winning at retirement is one of the most boring games one can play.

Consider for a moment that successful investing requires decades of deferred gratification, mindful adherence to a set of principles, and copious amounts of patience. Yawn… Yet, the stakes are so high.

While I’m not clever enough to make every aspect of planning fun and exciting, I will suggest to you that you take a moment to occasionally celebrate your wins along the way. After all, very few people actually get the chance to stop working for money, while they’re still alive! Most of the world’s population will never retire; they’ll struggle for survival their entire life. Meanwhile, you’ve been leveraging the opportunities you have to set aside something for later, and when that later comes, you’re able to reap the harvest of those sowed seeds. How amazing is that?

While there may not be crowds of adoring fans gathering to witness your retirement planning triumphs, the victory should feel no less meaningful. A successful retirement is your version of a ‘Lifetime Achievement Award” and that should be commended, even if the lights aren’t as bright.

Don’t let the bright lights fool you; the game to be won is a long game, a slow game, a very rewarding game. Congratulations on getting this far, your journey has been great, the cost very high. Villanova’s players should soak up all of it, the lights, the applause, and the adulation. Ultimately, what they will eventually really want is what you’ve achieved, or are achieving: financial security and meaningful relationships.  Well played, friends. The game is far from over, but kudos on a strong performance so far.

All the best,

Adam Cufr Signature

Adam Cufr, RICP®



Adam Cufr, RICP® (Retirement Income Certified Professional®) is a financial advisor and founding principal of Fourth Dimension Financial Group, LLC providing personal finance and retirement planning services. Adam is a Columnist for Retirement Advisor Magazine. He is also a sought-after media commentator and thought leader. Adam was named one of The 20 Most Creative People In Insurance in 2015 and is a columnist for Retirement Advisor Magazine and the author of Off the Record – Secrets to Building a Successful Retirement and a Lasting Legacy.

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